Project: Logo and Brand Identity Design
Industry: Photo & Videography Services
Company Name: Indelibles
Tagline : Moments Immortalized
The Logo Created for the Brief
Objective:
Create a distinctive and memorable brand identity for Indelibles that reflects its core offering: capturing and preserving timeless moments through photography and videography. The design should evoke emotion, professionalism, and creativity while aligning with the tagline "Moments Immortalized."
Brand Attributes:
Timeless | Emotional | Professional | Artistic | Trustworthy
Target Audience:
- Couples (engagements, weddings)
- Families (portraits, milestones)
- Businesses (corporate events, branding)
- Individuals (lifestyle, personal storytelling)
Design Requirements:
Logo:
Style: Elegant, modern, and slightly minimalist with a touch of artistic flair.
Imagery: Incorporate subtle visual elements that suggest permanence (e.g., etched lines, timeless typography, or an abstract symbol representing "immortalized moments").
Color Palette:
Deep blacks, rich blues, or muted golds to convey sophistication and timelessness.
Final Notes:
The design should feel "indelible"—unforgettable, enduring, and deeply personal—just like the moments it aims to capture